The Consumer Advisor

Executive Summary As of October 2025, stablecoins have solidified their position as a cornerstone of the digital economy, with a global market capitalization exceeding $250-280 billion and transaction volumes on track to surpass $40 trillion annually—eclipsing traditional payment networks like Visa and Mastercard combined. These USD-pegged digital assets are no longer fringe elements of cryptocurrency but are driving real-world applications in payments, remittances, and institutional finance. Regulatory clarity, particularly through the U.S. GENIUS Act signed in July 2025, has accelerated institutional adoption, while emerging markets lead in relative usage. This report expands on the transformative potential of stablecoins, highlighting market growth, key regulatory updates, adoption drivers, leading companies, and forward-looking opportunities. While holding stablecoins offers stability rather than appreciation, the ecosystem's infrastructure providers present significant upside ...